/social-media-workshop LEKKERWERKEN – Design & Media Communication

Current items

28.11.2011

»Social Media« workshop

»Social Media« resounds throughout the communication branch. What used to be a predominantly privatly used communication platform has grown to an extend that even small and medium-sized companies have to take into account, if and how they will integrate the social networks in their communication strategy.

Therefore, we organised a workshop for our clients under the motto »Chances and risks of an engagement in the social networks« to discuss the following basic questions:

  • What's all behind the definition of »Social Media«?
  • Are social networks suitable for every branch?
  • What have commercial companies to consider
    when engaging in these networks?

The lecture with subsequent discussion was held by our co-operation partners Benjamin Knoefler (unfortunately not able to participate that day) and Thorsten Biedenkapp, both specialists in the area of social media and PR. Thanks to Thorsten for the extra commitment!


Auftakt zum Impulsvortrag

Analoger Genuss und digitale Inhalte

Begrüßung durch Sebastian Pedersen

Referent Thorsten Biedenkapp

Pausengespräche

Dialog und Networking im Anschluss